BCG X

"Everything should be made as simple as possible, but not simpler." At BCG X, the tech build unit of BCG, strategic design became my core tool for navigating complex systems challenges. Partnering with Fortune 500s and startups, I led research efforts to curate and transform stakeholder insights into clear innovation pathways. By cutting through ambiguity in healthcare, energy, and media sectors, our teams helped clients decide what to build next with confidence.